We design and operate custom B2B GTM systems for you, combining artificial intelligence, next-gen tools and human expertise to increase your revenue every month.
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Your outreach goes out without real-time buying signals. You contact accounts with no idea if they're in-market right now.
Your target lists are guessed, not informed by actual market behavior. Nobody knows which segment truly converts.
Same sequence for hundreds of accounts that have nothing in common. One or two signals, one message, send, repeat.
Enrichment, scoring, CRM and outreach live in separate tools that don't talk to each other. Sales works with partial or stale data.
Outbound treated as a one-off project: a list, a sequence, send, start over. Nothing compounds, nothing improves month over month.
No proper sending infrastructure. No warm-up, no sub-domains, no deliverability setup. Your best message ends up invisible.
Your CRM is full of duplicates, outdated contacts and missing data. Nobody trusts it, nobody uses it. It should be your single source of truth, not a data dump.
You have no idea how many deals will close next month. No forecasting, no predictability. Every month is a guess.
You bought Apollo, Lemlist, maybe Clay. But nobody connected them. Each tool lives in its own tab, doing 10% of what it could.
We deep-dive into your business, reverse-engineer your best deals and build your ICP from real data. In parallel, we set up your entire sending infrastructure, clean and connect your CRM, and map your total addressable market with 10+ enrichment sources. Every account is scored dynamically combining fit and intent. Custom signal detection tools can be built specifically for your market.
Every decision that follows depends on this foundation
The system goes live. Each account receives a unique play based on the full depth of enriched data: industry, persona, pain point, tech stack, custom signals. We iterate rapidly on messaging, angles and segments. The analysis reveals which data combinations drive the highest response rates.
Every play is a test, every result sharpens the next one
Winning combinations are identified and amplified. We increase volume on what converts, keep testing new angles in parallel, and optimize your full pipeline velocity. The system is documented, the CRM is your command center, and the playbook is yours to keep.
What works gets amplified, what doesn't gets cut
This isn't prospecting, it's GTM R&D
Before Y3A, we built the GTM system for JUST, a French AI fintech company. From zero to a running system powering European e-commerce payments.
Pipeline multiplied by 10x in 6 weeks. 30+ meetings booked per month through a system that finds the right signal, the right account, at the right time.
GTM system built from seed to Series A. Full inbound motion and infrastructure installed, connected and running.
GTM engagement with a Y Combinator-backed startup. System deployed, pipeline doubled in 3 months through structured outbound and data-driven iteration.
| Classic outbound agency | GTM Freelancer | Y3A | |
|---|---|---|---|
| What's delivered | ~ Leads, sequences | ~ One-off execution | ✓ A complete, documented system |
| Ownership | ✕ Agency keeps the data | ~ Varies | ✓ You own everything |
| CRM | ✕ Untouched | ~ Optional | ✓ Single source of truth, connected |
| Methodology | ✕ Volume > precision | ✕ No structured method | ✓ One play per account, dynamic scoring |
| After the engagement | ✕ Back to zero | ✕ Back to zero | ✓ The system keeps running |
| Stack | ~ Basic tools | ~ Depends | ✓ 30+ providers, Clay, AI, full infra |
Sales & GTM Lead
GTM strategy, sales methodology and commercial execution. The entrepreneurial side of the duo.
LinkedIn
Lead GTM Engineer & Lead Ops
Full stack engineer, growth and GTM engineering expert. The technical side of the duo.
LinkedIn13 combined years of experience in entrepreneurship, sales strategy, growth and GTM engineering. What we built before, we now build for you.
We work with B2B companies from pre-seed to Series A, typically 2 to 25 people. If you have a product that sells and need a system to generate pipeline, it's for you.
The first 3 weeks are dedicated to building the full infrastructure. First plays go live week 4. Most clients see demos and pipeline by week 6.
You keep everything: the data, the CRM, the infrastructure, the documented playbook. Nothing disappears. The system keeps running without us.
We hear this a lot, and honestly it makes sense. Most agencies work at arm's length: a template sequence, a weekly report full of vanity metrics, and when results don't come, they blame your market. We work differently. We build inside your infrastructure, your CRM, your tools, your data. We create custom signal detection specific to your market, not generic intent triggers. Every play is analyzed, iterated, and documented. You see exactly what we do, why we do it, and what's working.
Technically yes. But it takes 6 to 12 months of trial and error to get a system that actually runs. The alternative is hiring a GTM engineer: that's 50-60K€/year minimum, plus 3 to 6 months before anything is operational. Y3A delivers a working system in 3 weeks for a fraction of that cost, and you keep the playbook forever.
30 minutes to understand your situation and see what we can build together.
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